Inbound Marketing - attracting people to your website and keeping them there with quality content needs to be the core of your marketing activities. Everything else you do depends on that, so we make developing engaging content a priority across every channel.
Social Media & Reputation Management - Your customers (and potential customers) are talking about you on social media and consumer review sites like Facebook, Twitter, Yelp and Angie’s List. It's more important than ever to be aware of the conversations and be responsive to comments, both positive and negative.
Email Campaigns & Newsletters - Keep your existing customers in the loop and build new relationships by sending messages directly through their inboxes. Email reaches your audience much faster and is far less expensive than traditional direct mail. Craft your message carefully and you can see a very high return on your investment.
Everyone agrees that content is king and that we live in a digital world. Everything is connected now, yet only 12% of businesses acknowledge having an integrated approach to their marketing activities. Show your customers that you are connected. We take advantage of every tool at our disposal to champion your brand. Win their loyalty and turn them all into brand evangelists.
SEO & Paid Advertising - Where you appear in search results is crucial. Searching on sites like Google, Bing and Yahoo is the #1 activity on the Web and few people look beyond the results appearing on the front page. Content on your site, again, is the key. Your information must be credible and prove you are a reputable source for the content being presented. It also has to be fresh. Competition has never been more fierce, so sometimes organic optimization isn’t enough and you need to bolster it with paid ads. Google Adwords, Facebook, Twitter and LinkedIn are all viable options.